The Definitive Autoresponder Frequency Guide

Everyone seems to have a slightly different opinion when it comes to how often to email your list. If you email too often – marketers argue – you’ll annoy people into unsubscribing. If you don’t mail often enough, subscribers forget who you are and you lose money from not mailing more often, etc.

Rule #1 – How often you mail is going to depend on a whole host of factors, from which niche you’re in, how you got the subscribers in the first place, whether you write friendly emails people love or nails-on-chalkboard emails and so forth.

Rule #2 – Because every case is different, nothing beats testing for finding out exactly how often you should mail to your list.

Rule #3 – That said, we do know from experience that the following
autoresponder schedule works well for most marketers. It’s based upon what it takes to build a long term positive relationship. Feel free to adjust it according to the results of your own testing.

This ebook has more details …